Approach

1. Conversion-Driven Email Copywriting

• Tone and Voice: Each email was crafted to reflect SNR’s authority, clarity, and supportive ethos.
• Copy highlights:
  • Benefit-led subject lines and preheaders: e.g., “Take Control with Expert AI-Driven Lawful Defense”
  • Clear value propositions: instructive product summaries, launch offers, and strategic CTAs (“Buy Now and Take Control”).
  • Educational microcopy: succinct explanations on what makes SNR’s products unique, such as “engineered for action,” “real results in real scenarios,” and stress on no hidden fees or unnecessary legal jargon.
  • Motivation and urgency: using exclusivity and time-limited offers (“One-off price. No hidden fees. Secure your AI legal edge now.”)
  • Testimonials and social proof: integrating real case results and client voices, enhancing credibility and trust.

2. Branded Design in Figma

• Created visually unified templates styled with SNR’s professional blue palette, shield/certification motifs, and intuitive layouts mirroring those in the attachment.
• Key elements in designs:
  • Hero banners spotlighting launch benefits and AI tools.
  • Iconography and infographics to illustrate unique selling propositions (USPs) such as strategic legal defense and intelligent automation.
  • Mobile responsiveness: Ensured every email was accessible and visually compelling across devices.
  • Testimonial boxes and callouts: Pulled in customer stories and real-use outcomes.

3. Implementation in Wix

• Template transfer: Designs were exported from Figma and rebuilt in Wix’s email marketing module to maintain all brand elements and formatting.
• Drag-and-drop content blocks: Leveraged Wix for easy updates and modular future campaigns.
• Live testing: Ensured emails rendered perfectly in inboxes with no broken layouts; all CTAs and links fully functional.

Samples of Implemented Email Sections

• Launch Announcement:
  “Hi there, Are you representing yourself in court? Now you can equip yourself with the precision and strategy of a seasoned litigator…”
  [Section paired with a hero image and bold, benefit-focused CTA]
• Product Benefits Overview:
  “Why Due Process Defender AU Stands Out: Engineered for action, Elite SNR team guidance, Objection-smart templates, and real case success…”
• Value Proposition and Urgency:
  “$349 (normally $699). One-off price, no hidden fees. Don’t risk costly mistakes—act now!”

SNR’s new email campaigns now deliver elevated engagement and proven conversions, all anchored in expert-crafted copy and design excellence.